"Most $800 bicycles tout features such as a carbon fork and high-end components. At Heritage Bicycles, the $800 base-model, single-speed bike doesn't even come with handbrakes—yet they are rolling out the door so fast that the almost three-year-old bike-and-coffee shop in Lakeview will generate more than $1 million in sales this year."

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For the Bike-to-Work Generation, a Move to Fashionable High-Tech Clothing

Bike helmets that double as riot gear are fading fast. The Tokyo Pink Jazz by Yakkay is covered in festive fabric ready for an Easter brunch ($136 at heritagebicycles.com).