Bicycles simply aren't a mode of transportation, they are a way of life. There's a reason the saying, “It’s like riding a bike” is ageless. Bicycling is built into your core inner-being. At Heritage, we think the bike should be just as well-suited to you as the activity. You may be a novice or an expert, but either way we will build you a custom bicycle that makes you feel brand new. It may be the style that draws you in, or the idea of supporting local business, or the practical need for a sturdy custom bicycle, but any way you approach it, Heritage bicycles stand up to the test of fashion, function, and comfort. Build as many city bikes as your heart desires with our build your own bicycle design app.